Shameela (est. 1995) is a creative strategist and multidisciplinary designer with a strong focus on brand identity, campaign design, and visual storytelling. She creates bold, community-centered work in New York City, and currently leads visual design, brand identity, and creative strategy at NYC’s Department of Youth & Community Development.
What’s there to know?
Currently based in New York City, I bring a community driven perspective to everything I do. My work sits at the intersection of culture, public service, and design, shaped by my experience creating for youth focused initiatives and citywide campaigns.
I believe in strong visuals, intentional communication, and design that makes complex ideas feel clear and engaging. I enjoy building thoughtful brand identities, developing campaign concepts, and turning ideas into work that people can connect with and understand.
I’m drawn to projects that create real impact, especially those that support and uplift communities that are often overlooked.